• It's Pure Org Herb Hair Auburn - 110g
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It's Pure Org Herb Hair Auburn - 110g

  • NO Gluten

Contains No: Gluten

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It's Pure Organic Herbal Hair Colour Auburn 110g


  • 100% organic hair dye that nourishes your hair.
  • Gives beautiful glossy natural colour, and increased volume.
  • UK-made from the purest, fairly-traded henna and herbs.
  • 100% pure organic ingredients
  • UK's only Soil Association certified hair dye
  • Organic henna based plant powder to be mixed with water.
  • Non-lightening (no bleach)
  • Auburn is suitable for darkening blonde to light brown hair or for colouring grey hair.
  • Conditions and strengthens your hair giving a beautiful healthy shine and increased volume.

Unlike synthetic hair dyes that chemically change the structure of your hair, this plant-based dye is non-invasive, gently coating your hair shaft with a semi-transparent, semi-permanent layer of colour. The final colour will partly depend on the colour of your hair underneath, making it lighter where your initial hair colour is light and darker where your initial hair colour is dark.


On white/grey hair this Auburn shade is likely to be a warm coppery auburn colour. On medium to dark blonde hair it is likely to be a warm rich auburn shade. On light to medium brown hair it may be a warm chestnut auburn colour. If your hair is a salt-and-pepper mix of brown and white, then the overall effect will average out. The colour lasts on average about 3 to 4 weeks on the roots, but it can become permanent on porous areas of your hair such as the older, longer lengths of hair which become more weathered and porous over time.

Lawsonia Inermis (Henna) powder, Indigofera Tinctoria (Indigo) powder, Emblica Officinalis (Amla) powder, Acacia Concinna (Shikakai) powder


Read and carefully follow all the instructions enclosed in the pack. To summarise, the Herbal Hair Colour powder is mixed with warm water before application. The paste is left on your hair for 1 to 3 hours depending on the depth of colour required. We strongly recommend doing a strand test first before putting the colour all over your hair, because the colour result can be different on different people’s hair. You should wait 24 hours after the strand test to see how the colour develops, because it oxidises and darkens over time. Keep the packet tightly sealed when not in use. Store in a cool, dry place.


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